Technology moves at a rapid pace and keeping up can be frustrating. The fact is that a company without a website is missing out on many customers that they won’t be able to get any other way, so implementing technology in your favor is important. Read on to find some techniques and secrets which will help you get into the game.
Use a style sheet to stay consistent. There is almost nothing more disconcerting than being sent to a page that looks at nothing like the site you were just looking at, even if it is concerning the same subject. Style sheets help with saving your formatting, so each page looks similar to the rest.
To help your web pages load quickly, you should compress all the images on the website page. If you have images that are compressed then pages will load much faster. Nothing is more frustrating to viewers than waiting for a 250k graphic to load when it should really only be 20k.
Test your website in the most popular browsers and platforms to make sure that it displays correctly. Sometimes scripts that work in one browser may not produce the same results in another browser. So you may need take extra measures, like adding a function for browser detection, in order to ensure that your website will display properly under most conditions.
You should always put in the effort to make a customized error page for your site; this page should include a basic sitemap that links users to the major sections of your website. This ensures that if visitors follow a bad link or spell your URL wrong, they will be able to find what they are looking for.
Include a links page for your site and use it to provide a variety of resources related to the site’s purpose. You should also include a variety of links, including links to sites that are offering backlinks to your site. If related sites link back to your site, your site ranking will move up in the rankings on search results pages.
Make sure your website uses a consistent font throughout. Some websites change fonts willy-nilly without any design reason to do so. This makes the content difficult to process for visitors. Most websites, especially business websites, will do just fine sticking to basic fonts like Arial, Veranda, or even Times New Roman.
Think about using navigation that is clear and easy. Your navigation links should be easy to see and use to keep visitors on your site. Navigation must be simple and clear to better the user experience.
Try to code using only CSS. We’re moving away from table-based sites to only CSS sites because they are reusable, accessible, and they can greatly reduce your file sizes. This allows you greater control of the appearance of your site. There are various CSS resources you can use, therefore, knowing CSS is invaluable to web design.
In the end, web design has become so simple that anyone can do it. From your 8 year old neighbor who has her own Pokemon site to my 90 year old Grandmother and the Quilting forum she set up, everyone seems to be active online. Get your company set up with its own presence and enjoy the profits it brings!